Bourbon leaders: Market correction not as bad as it may appear
The Koetter Group sponsored Louisville Business First’s Bourbonomics event and many topics were discussed.
The one, though, that was perhaps of most interest to those gathered was the first question to a group of four panelists: Is the white-hot streak in sales and overall interest in bourbon that was aided by the “Covid bump” of 2021 officially over? Or in other terms, has the bourbon bubble popped — or at least shrunk?
Yes and no, essentially, according to the panelists — although a sense of optimism wafted through the air at the event space on the third floor of the Louisville Slugger Museum & Factory in Downtown Louisville.
Learn more about the event at https://www.bizjournals.com/louisville/news/2024/10/03/bourbonomics-bourbon-industry-panel-insights-2024.html
